Depending on your store, you might want to include:Ĭollection images: Shopify collections display several product images in an engaging carousel format that highlights multiple products at once.īanner images: Banner images are common on homepages, but they can also highlight limited-time deals on product category pages, too. See the guide Types of Images to Consider on Your Shopify StoreĪlthough product images are important, your Shopify store should use a variety of images to engage with shoppers. Highlight best sellers, new arrivals, almost gone, and more.Use product labels to help products sell faster.
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You’re free to take other actions to increase Shopify conversion rates, but optimizing your images is an easy win that can boost your store’s performance with a few small tweaks. Whether you want to improve the shopper experience, boost page speed, or improve your SEO, all of these changes lead to one thing: improved conversion rates. Quality images also tell search engines that you have what shoppers are looking for, which can help you rank higher over time. Supplement SEO efforts: Did you know that images can help you rank in search engines? Images account for nearly 28% of all Google search queries, so this can certainly give you a leg up against the competition. Since shoppers will bounce if your site takes more than three seconds to load, you need to optimize all of your Shopify images so they load ASAP. Improve page speed: Unoptimized images are large files that slow down your website performance. This allows shoppers to better understand a product’s look and feel, which helps them make smarter shopping decisions. Shopify image optimization ensures shoppers can view your images on any device without problems. Whether you have a small store or you earn thousands in sales every month, images will help you:Įnhance the shopper experience: The last thing you want to do is have blurry or stretched-out images on your site. While the content of your website certainly matters, your images need a little TLC, too.
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Check out this guide to learn why Shopify images are so important, tips for using certain image types, and how to optimize Shopify images. Since your Shopify store needs every advantage it can get, it’s a smart idea to optimize your Shopify images for both shoppers and search engines.
Since shoppers can’t pick up your products in person, they rely on images to decide if they want to buy your products. Images are an essential part of selling products on Shopify.
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